by admin | Dec 6, 2017 | Blog
Social media marketing sounds simple enough to many business owners, but they need to recognize the difference between personal social media use and professional use. Think about it like this: if you make a good pot of coffee to serve your family, then that’s...
by admin | Nov 3, 2017 | Blog
Facebook has come a long way since its debut in 2004, especially when it comes to the Facebook Advertising platform. Facebook has almost single-handedly turned paid social media marketing into a cornerstone of modern digital marketing tactics. In the next year to...
by admin | Oct 24, 2017 | Blog
In 2018, you need a sales and marketing plan that makes the best use of digital marketing to create more visibility and drive revenue. We’ve identified five major trends that should get your focus in 2018. The businesses that are able to best take advantage of these...
by admin | Oct 24, 2017 | Blog
The benefits of digital video advertising have quickly switched it from a “nice to have” for larger businesses to a “must have.” Now, this status has begun to trickle down to smaller businesses. Brands already embracing video ads have a distinct advantage over their...
by admin | Oct 10, 2017 | Blog
Are you collecting and using email to market to your current customers? We all know it is easier for someone who already trusts you to do business with you rather than someone who has never heard of you. Local businesses that know their way around email marketing can...
by admin | Jul 9, 2015 | Blog
While customer reviews can play a major role in your online reputation, it’s not entirely out of your hands. There are some things that businesses do that can negatively affect their reputations. Your reputation isn’t just in the hands of customers and the people that...
by admin | Jul 1, 2015 | Uncategorized
97% of consumers now use online media when they’re researching products and services in their local areas, according to a research study done by BIA/Kelsey and ConStat. Among the consumers surveyed, 90% use search engines, 48% use online Yellow Pages, 24% use vertical...
by admin | Jul 1, 2015 | Uncategorized
Yes, the reputation of your business has always been important. It’s one of the things you use to build trust and a loyal customer base. But in today’s digital environment, we have Amazon and Google to thank for why our reputation isn’t just important but critical....
by admin | Aug 5, 2014 | Uncategorized
While man businesses struggle with new ideas for their social media properties some are using the help of their customers for content. Having customers share their story about your service also helps others to know, like, and trust you. Here is an example of how...
by admin | Aug 4, 2014 | Uncategorized
The following article has some great information along with examples that could be applied locally as well. Check it out here: http://www.socialmediaexaminer.com/customer-service-on-social-media/